We create beautiful web designs 
that are designed for success

Our Sydney based user interface (UI) and user experience (UX) design services help you create beautiful designs that appeal to your audiences. We start with a wireframe (a quick and low cost blue print of your future webpage or website). 

Website designers in Sydney agency looking at wireframes

We test your new wireframes with real people

  • wireframe

    We learn about your visitors and your goals

    We plan a more user-friendly layout for your web page, delivered as a wireframe. A wireframe is a quick and low cost blue-print of your future page.

  • IA tree

    We learn about how people are using your website

    We can make your menus and navigation more user-friendly through UI and UX design for web and mobile. We make it easier to find things on your website with card sorting.

  • checklist

    Then test your new wireframes

    To save you time and money, we then test and improve the wireframes, menus and navigation, before time and effort is invested in building them.

Then redesign it based on their feedback

  • monitoring screens

    We monitor the outcome

    We continue to monitor your web traffic and analytics to identify patterns and opportunities.

  • shopping cart

    Make changes based on feedback

    The success rates and drop-off rates of your checkouts and online forms can be significantly improved, often with just minor tweaks.

  • A/B Testing

    And split test

    You'll have tried and tested webpages, with the right combination of photos and words that works best for your customers.

MGSM website rebuild

Real results


  • this project was delivered on time and on budget
  • our work led to better engagement from the website visitors:
    • we improved the average time that the visitors spend on the site by 25%
    • we decreased the bounce rate by 10%
    • we increased the number of pages people look at by 6%.
  • all stakeholders were delighted with the outcomes of this project.
  • target audiences were documented and turned into user-friendly personas, which were very valuable in briefing external vendors such as the web writers
  • the website is now friendlier to search engines and the volume of quality organic traffic has already started increasing.
  • increases in organic traffic have resulted in significantly more conversions ie potential customers making contact and performing key tasks on the website.
  • the MGSM website is now mobile friendly and more people are using their mobile devices to engage with the website.
  • the improvements in the quality of the web content led to a number of benefits including

What our clients say

  • After the success of the website re-build project, I re-engaged Polished Pixels in 2016 to rebuild an online tool / database. Polished Pixels again delivered an excellent result. David McGrath - Manager Academic Programs at Macquarie Graduate School of Management
    MGSM Student Services
    See the MGSM Student Services project
  • The Polished Pixels team did an exceptional job at rebuilding the IOOF website. All team members were very experienced with large projects, and each provided personal service. The project was very well planned and executed and was delivered on-time and on-budget. Alain Asar - National Marketing Manager - Digital
    IOOF Holdings Limited
    See the IOOF Holdings Limited project
  • Polished Pixels’ experience in managing projects of this size was invaluable to me, and helped us to meet the strategic objectives of our new website. Sarah Beresford - Business Development Manager
    Applied Finance Centre
    See the Applied Finance Centre project
  • This was a large project that spanned six months, and Polished Pixels were very organised and made the process run very smoothly. Director, Business Development and Marketing -
    See the MGSM project
  • Polished Pixels brought strategic and best practice techniques into the project. Our new website launched on time and on budget and was a significant improvement. Joanna Hillier - Business Development Manager of Conferencing
    Executive Conference Centres
    See the Executive Conference Centres project
  • I am very pleased with Polished Pixels, as they were able to deliver within our existing marketing strategy and time-frames.  Issy De Castro - Hotel and Restaurant Manager
    Executive Hotel, Macquarie Park
    See the Executive Hotel, Macquarie Park project
  • I can definitely recommend Polished Pixels to any government agency wanting to improve the ease-of-use of their intranet. Julia Bassett - Internal & Corporate Communications Advisor
    Level Crossing Removal Authority
    See the Level Crossing Removal Authority project

Ready to talk to an expert?

Call us on 1800 959 950

Or email us and we’ll reply within 1 business day

Our UX team

Our team can provide hands-on consulting or end-to-end web development; from UX to design, development and conversion refinement. Achieve success online by engaging our team of Sydney website experts. More about us

We are based in heart of Sydney CBD. There are no communication hurdles to deal with and our expertise is second to none when it comes to usability and UX design.

More website services

Process to get you better results and more success

  • computer icon

    We learn

    We learn about your business goals and what problems you're wanting to solve. We then get to know your audiences and what we need to do to turn them into customers.

  • A/B testing icon

    You are here We design and test

    We get real people to test your website. Desktop, mobile, tablet...Whatever platform your target customers use, that's what we'll test.

  • computer devices

    We build and support your website

    Polished Pixels has built and worked on some of Australia's largest and most complex web environments using Squiz Matrix CMS.

  • graph icon

    We drive more visitors and measure results

    We drive more quality traffic to your website by making your website more search engine friendly. Then we work on turning visitors into customers.