AB testing services

You'll have tried and tested webpages, with the right combination
of photos and words that work best for your visitors.

We're Sydney based experts that provide AB testing services and specialise in usability for universities and governments. We start with a wireframe, then test your website on real users, identify its problems and opportunities, fix it, and then monitor its success, so it starts delivering a measurable return on your investment.

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    What we do

    If your website doesn't appeal to your ideal customer then it's difficult to persuade them to engage with you.

    So, we listen to your problem and get to know your goals. We learn about the characteristics of your ideal client / customer.


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    How we do it

    We test with real people who meet the criteria of your ideal website visitor.

    We find you the best technical solution to suit your goal.


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    What we've done

    We've completed testing for: 

Meet the team

  • Tim McQueen

    Tim McQueen Director

    Tim started his media career in 2002 at Foxtel and since 2005, Tim's worked in senior digital positions at a number of reputable organisations including The Royal Commission into Child Sex Abuse, Macquarie University and Universal Magazines.

    See Tim McQueen's Linkedin profile

  • Tara McFall - Senior Digital Project Manager

    Tara McFall Senior Project Manager

    Tara is a results-driven and commercial Senior eCommerce and Digital Project Manager with over twelve years’ digital industry experience across Asia Pacific and UK. She is a dynamic digital expert and proven project manager of successful projects and talented teams that improve the bottom line.

  • Doug Maloney, Senior Project Manager

    Doug Maloney Senior Project Manager

    Doug has 10 years experience in Product Marketing mobile strategy with experience in delivering large Digital Transformation projects and managing business, creative and software development people. He uses his creative/technical skills to generate answers to digital and mobile problems.

  • Hiona Sturrock, Senior UI Designer

    Hiona Sturrock Senior Digital Designer

    Hiona has over fifteen years of experience in the digital industry with experience in UI/UX design. She has a passion for user-centric design and has a smart, thoughtful and functional design approach.

  • Lisa Collins, Senior Digital Designer

    Lisa Collins Senior Digital Designer

    Lisa is experienced in branding, content rate optimisation and UI design. She can assist in engaging with current and prospective clients to understand their needs and make recommendations to improve the visual appeal, usability and results of their online marketing initiatives.

  • Emily Inglis

    Emily Inglis Squiz CMS Developer

    Emily is a Squiz Matrix CMS backend admin, based in Canberra. Emily has been building and configuring large websites using the Squiz Matrix CMS since 2010.

  • Rom McGregor

    Rom McGregor Digital Producer

    Romenda is experienced in digital marketing and specialises in digital content production. Romenda has extensive experience in managing content in the enterprise content management system Squiz Matrix CMS.

  • Chantelle Mason

    Chantelle Pirlo Senior Digital Producer

    Chantelle is an experienced marketing professional specialising in website content production. Skills include web design and layout, quality assurance, brand alignment, content production and website maintenance using the Matrix CMS by Squiz.

  • Jemma Cairns

    Jemma Cairns Digital Assistant

    Jemma is a talented, Digital Assistant who specialises in providing excellent customer service to the many happy clients that Polished Pixels has.

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Recent case studies